In-article posts, which are also called related posts, represent a valuable approach to keeping your audience engaged by offering further relevant content embedded within your articles. This guide will provide you with the necessary instructions to easily add in-article posts to your WordPress website, thus promoting longer visits and greater exploration of your content by your readers.
What defines in-article posts?
In-article posts refer to short excerpts of related information that are included within the main text of an article. When positioned effectively, they serve to provide readers with supplementary knowledge about the topic they are examining, which enhances their experience and increases the time they spend on your website.
Benefits of In-Article Posts
- Increased Engagement: By offering additional content, readers are more likely to click and read further.
- Better SEO: More internal links and longer session times can improve your site’s SEO.
- Enhanced User Experience: Provides a seamless way for readers to find related content without having to search for it.
Step-by-Step Guide to Adding In-Article Posts
Step 1: Install and Activate the Plugin
To start, you need a plugin that allows you to insert related posts within your articles. One such plugin is the “In-Article Posts” plugin. Here’s how to install and activate it:
- Download the Plugin: Visit the official plugin repository or the plugin’s website and download the ZIP file.
- Upload the Plugin:
- Go to your WordPress admin dashboard.
- Navigate to Plugins > Add New.
- Click the Upload Plugin button at the top.
- Select the downloaded ZIP file and click Install Now.
- Activate the Plugin: Once installed, click Activate Plugin.
Step 2: Configure the Plugin Settings
After activating the plugin, you need to configure its settings to suit your needs.
- Navigate to Settings > In-Article Posts.
- Configure options such as:
- Number of in-article posts to display.
- Categories or tags to pull related posts from.
- The styling and layout of the in-article posts.
Step 3: Insert In-Article Posts into Your Articles
Now that your plugin is configured, you can start adding in-article posts to your content.
- Edit Your Post: Go to the post where you want to add an in-article post.
- Insert the Shortcode: Place the shortcode
[in-article-post]
(or the relevant shortcode provided by the plugin) in the section of your article where you want the related post to appear. - Publish or Update: Save your changes by publishing or updating the post.
Step 4: Review and Adjust
Visit your post to see how the in-article posts appear. If needed, go back to the plugin settings to make any adjustments for better alignment, design, or relevance.
Tips for Effective In-Article Posts
- Relevance: Ensure the related posts are closely related to the main content to keep the reader’s interest.
- Positioning: Place in-article posts at strategic points, such as after an introduction or in between major sections.
- Frequency: Avoid overloading your article with too many in-article posts. One or two well-placed posts can be very effective.
Conclusion
Adding in-article posts to your WordPress content can significantly elevate user engagement and enhance your SEO strategy. By following the guidelines presented in this guide, you can easily incorporate this feature into your website, thus enriching the reading experience for your audience. Give it a try and notice the improvements it yields.